It's now been 5 months since I started my styling project between Paris and San Francisco. Every morning I wake up super excited about my slightly altered career. I'm still doing the same types of things: styling and personal shopping for people, but instead of reserving my philosophy on eco fashion for just myself, now it is fundamental for the advice I give to all my clients. My did it take me so long? I dont know...maybe scared clients wouldnt adopt the same philosophy - too hippie - too "out there" - couldnt find any chic eco pieces for them. I was about handmade, buying local, original pieces, vintage, second hand for myself. But for my clients, my philosophy would be different, I spoke about classic pieces that last a lifetime, and supplementing fast fashion to stay modern, current and edgy.
Ethically, I just can no longer support that as two separate philosophies. I really
wanted to merge them, so that I feel I'm giving the best advice possible...and frankly so I can sleep soundly at night. Havent you heard of the harmful, harsh dyes and chemicals used to make our jeans? Ok, this is of course the tip of the iceberg. I have seen these factories - makes me SO MAD....SO GUILTY Im not doing anything to help my industry, my environment, people...my clients! Don't I have a responsibility?
First, know I'm a total advocate for capsule collections where you have minimal pieces in your wardrobe, yet they work for every season, every event, every look you want to you express. It's kind of like when you get married and you get a bunch of china from your friends or passed down from your family. Some people only use that china for eating on special occasions. With a casual lifestyle that most people have these days, you only have special occasions maybe once or twice a year. Why would you only use certain things once or twice a year? It doesn't make very much sense to me. So why would you do that with your wardrobe? You should simply wear everything, all the time, and in whatever way you want. A sequined skirt with a denim button down? Why not! I t-shirt under a summer dress? Do it!
The other philosophy I advocate for is minimalism. This is definitely in the same vein of capsule collection, but minimalism I feel is even more important. It comes back to the American idea that more is better. It doesn't have to be MORE, your wardrobe just needs to be full of pieces with good quality, versatile. Next, know when to say when. If you are not inspired by something, leave it! Don't let your best friend tell you, "just get it....its ON SALE!"
Guys, that's the worst thing to do. And no, dont do it just because you feel bored or you are with your mom either and they are paying! It really does take a strong mind and attitude to pull this off. Just Say No! (laugh)
Next, you need to have an imagination. Some people don't have this imagination to put together a creative look. I mean I totally get that, which is why people like me exist. This happens to me and cooking and food. I just can't wrap my head around buying multiple ingredients and going through ALL those steps the receipe calls for...even if it takes an hour! I can't do it! It frustrates me completely. It doesn't mean that I don't want to eat cool new inventive dishes, but buying 10, 20 ingredients for a dish is too much for me. A lot of people love to do this - this is not me. But appreciate people who do! If you cant access someone like me, try doing to polyvore.com and experience putting your own outfits together virtually before you buy.
Can we talk about Zero Waste for a second? My extreme version of a minimalism would be something in the sustainable or environment industry referring to zero waste. Have you ever thought...what if I had to eat everything I throw away? Wait.."Tyese, really?" Does it have to be that strict?!" No, it doesn't, but it brings home the point yes? It relates a buying lifestyle to fashion and sustainability. It's a mindset, a philosophy and a way of thinking about dressing, getting up in the morning and putting on something. You wouldne throw away half used food or an amazing cute garment either. So only buy good food....and cute garments...yes, even at $1000 for a blazer. Its because you will NEVER throw it away. You are too attached to it - wear it everyday and you have great memories with it. You are happy when you put it on and confident you a expressing yourself.
Zero waste or minimalism doesnt have anything to do with Zero taste or zero Style or even zero buying. It basically means that you are making a choice as to what you would buy vs nothing at all. You are deciding between choice and nothing at all. In the past you would have chosen choice X based on a ton of criteria. Let's change how we are looking at clothing.